there's probably no God. christians OK with this.

so uh... the atheists are rocking British transportation getting you to think about how maybe, kinda, sorta, there might not be a God. it's a really compelling argument. "now stop worrying and enjoy your life" also appeals to nihilists, existentialists, hedonists, and skateboarders (the Enjoi website looks like an HRO knockoff, and that makes me giggle).

i think the campaign has wide appeal. apparently so much so that the Christians (namely the Methodists) are maybe, kinda, sorta okay with it. "The Methodist Church said it thanked Professor Dawkins for encouraging a "continued interest in God". Spirituality and discipleship officer Rev Jenny Ellis said: "This campaign will be a good thing if it gets people to engage with the deepest questions of life" (BBC NEWS).

while i think advertising Christianity is lame (and therefore i would have to rightfully extend the "lame" title to advertising atheism as well), i like how the Methodists chose to handle the PR of the situation. PR+! rather than casting eternal damnation on all people who so much as read the sign, like some folks might, they're like "cool. talking point." which is probably more than they're getting off of pro-christian signage. (no PR is bad PR?)

so maybe you should kinda sorta get to thinking about the deepest questions of life. if, yanno, you're maybe in Britain. i don't think it'd fly on this side of the pond.