i have so many thoughts about this already and i've only been doing it for about and hour and a half. i've taken on dear jane's brand timeline challenge. and what an excellent day to do it. it's a dress down friday and i have a long, long day ahead of me. by this time, 9:44AM, i already have 40 brands (exactly) written down. i'm trying to be really meticulous and notice every brand i use. results will be posted tuesday. i may update this post today with any worthy thoughts surrounding my conscious brand experience.