calvin & jobs on personal branding.

to lighten up all the lengthy posts i've been doing the past two days, i give you a funny: calvin & jobs. you're welcome. and no, even though the tiger is missing, no animals were harmed in the making of these cartoons.

ok, for real iPhone? this isn't high school.

it isn't even elementary school.

at least i can relate to the iPhone insanity.
way back when, when the earth was cooling and i was a wee 5th grader, cell phones were on the periphery of our existence. they were something nebulous, though we were conscious of them. more importantly, someone picked up on that.

there were these walkie-talkies in ridiculously fun colours. you could "dial" your friends. they were all the rage. ALL. THE. RAGE. that was what we subjected our parents to. miles of lines outside Toys R Us. only to find they were sold out. but we had to. had to have them! it would have been the end of my little 5th grader life.

i was so excited the day i finally got my teal walkie talkie set.
except then they were banned from school the very. next. day. [sigh]

lesson here kids? yes, Apple is badass. yes, the iPhone is better than the previous iPhone. yes, it's shiny. but it will still be there tomorrow [and at least they won't be banned from work! haha]. go ahead, be the Pinnacle Of Cool and All that is Shiny Status Symbol for 5 minutes in repayment for the hours spent on line.

but here's a secret: i won't think you're any less tech savvy because you got it on Monday. in fact, since AT&T is losing stock so quickly, you'll probably wind up with it on Monday anyway. just doing up the hype doesn't do it for me [but here are some fun things that might].

i think what a lot of this has to do with is people like things to get excited over. we don't have enough space for surprise, intrigue, and excitement in our day to day lives as we did when we were children. some joke about technology being "our new toys"--but i think it's true. for some folks, this was Black Friday. the day when all the Christmas lines are ridiculous and half the fun is the insanity. but just like Black Friday... i'm staying home.